About me..
Results-driven sales and product management professional with 5+ years of experience in restaurant technology startups. Demonstrated success in driving client acquisition, account growth, and digital transformation for F&B businesses.
Multilingual communicator (fluent in English, Mandarin Chinese, Cantonese) adept at cross-cultural client engagement and cross-functional collaboration. Self-motivated and metric-driven, with a knack for teamwork in fast-paced SaaS startup environments.
Sales & Business Development: Lead generation (Xiaohongshu/RED, WeChat, Instagram), B2B sales strategy, client acquisition and onboarding, account management, contract negotiation, CRM management.
Skills
Product & Technical: SaaS back-office administration, system configuration, POS hardware installation, restaurant supply-chain system setup, UI/UX advisory, website development (WordPress), digital marketing integration, and agile product iteration
Data & Analytics: Advanced Excel (dashboards & modeling), Google Analytics, Power BI, KPI tracking, and data-driven decision making; basic Python scripting.
Languages: English (fluent), Mandarin Chinese (native), Cantonese (fluent).
RestoSuite - Regional Manager
(San Francisco, Jan 2025 – Present)
Client Acquisition & Sales: Acquire an average of 8 new restaurant clients per month by identifying restaurants with outdated POS systems and positioning RestoSuite’s modern SaaS platform as a critical digital upgrade for improved efficiency and service.
Lead Generation: Source and nurture 10+ new leads daily via targeted outreach on Xiaohongshu (RED), WeChat, and Instagram, Government Data Source– leveraging social media and community platforms to expand the sales pipeline and penetrate niche markets.
Digital Transformation Consulting: Guide restaurant owners through the transition from legacy systems to RestoSuite’s all-in-one solution, providing hands-on support and training that accelerate product adoption and customer satisfaction.
Cross-Functional Coordination: Collaborate closely with product development and customer success teams to relay client feedback and ensure smooth onboarding, influencing feature enhancements and driving higher retention rates.
Experience
HungryPanda – BDM
(San Francisco, May 2022 – Jan 2025)
Account Portfolio Management: Managed a portfolio of 200+ partner restaurants, acting as a trusted advisor to improve their performance on HungryPanda’s food delivery platform while maintaining strong, long-term relationships.
New Partnerships & Revenue Growth: Signed 50 new restaurant partners in 2024, securing ~10% under exclusive partnership agreements. Drove significant revenue growth by effectively communicating HungryPanda’s value proposition and negotiating mutually beneficial terms.
Promotions & Volume Increase: Negotiated and implemented long-term promotional campaigns (e.g. seasonal discounts, featured listings) that boosted order volume by 25% across key accounts, increasing both partner sales and platform commission revenue.
Cross-Functional Collaboration: Worked closely with marketing, operations, and product teams to tailor solutions for restaurant partners – from optimizing menu listings to improving delivery logistics – resulting in improved user experience and higher customer retention.
Geeky IoT SF – Founder & Owner
Property Management Business
(California, 2017 – 2020)
Business Operations: Built and operated a profitable Airbnb/short-term rental business, managing all aspects including property listings, pricing strategy, guest communications, and turnover operations for multiple properties.
Property Renovation & Improvement: Supervised remodeling projects to enhance property appeal and rental value – coordinating contractors, budgeting effectively, and delivering renovations on time to achieve higher occupancy and rates.
Client Service Excellence: Maintained high guest satisfaction and repeat booking rates through impeccable customer service, attention to detail, and swift resolution of issues. Achieved consistently excellent guest reviews and Superhost status, reflecting strong operational and client-service capabilities.
Adaptability & Leadership: Self-driven professional who thrives in startup environments, adapting quickly to new challenges and taking initiative to drive projects forward with minimal oversight.
Metrics-Driven Execution: Deep focus on data and KPIs to guide decision-making; regularly monitors sales funnels, client usage metrics, and market trends to adjust strategies for optimum results.
Work Authorization: Authorized to work in the U.S. (California resident).
Additional Information
Build with ❤️ in San Francisco